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Franchising means owning a business without reinventing the wheel. Before you start slinging primo quesadillas, here’s what you can expect as a Dillas franchisee.

WHAT IS FRANCHISING? AND WHY FRANCHISING WORKS WITH DILLAS.

LET'S TALK

WHY US

FRANCHISING 101

AVAILABLE MARKETS

RESEARCH

JOIN THE QUESADILLA REVOLUTION

A category-creating QSR with a $1.9M AUV. Now expanding with franchisees ready to lead the quesadilla revolution.

<a target="_self" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://ownadillas.com/#:~:text=SEE%20OUR%20MENU%20%3E-,WHY%20US,-COMPETITIVE%20EDGE">WHY THE QSR SEGMENT</a>

<a target="_self" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://www.youtube.com/watch?v=lTc832FHuns">MEET THE FOUNDERS</a>

<a target="_self" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://ownadillas.com/#:~:text=Growth%20Markets-,JOIN%20THE%20QUESADILLA,-REVOLUTION.%20DILLAS%E2%80%99%20NEXT">WHERE WE'RE GROWING</a>

OWN THE GREATEST QUESADILLA FRANCHISE

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BECOME A DILLA GORILLA FRANCHISEE

FRANCHISE OPPORTUNITY FACTS

WHAT IS FRANCHISING? AND WHY FRANCHISING WORKS WITH DILLAS.

DILLAS FOOD &amp; PEOPLESee Our Menu &gt;

WHY US

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High-Volume, $1.9 Million AUV Model Benefit from a strong AUV&nbsp;and a business designed for efficiency, with&nbsp;85% of sales&nbsp;coming from convenience channels like the drive-thru.

Own the QSR+ SegmentDefine and lead the “Quesadilla” category with a unique, high-quality American twist on a Mexican favorite.

Cost-Effective Real EstateLeverage a scalable strategy focused on lower-cost&nbsp;2nd/3rd generation end-cap locations with drive-thrus&nbsp;for rapid expansion.

Turnkey Operational PlaybookUtilize a refined, 12-year-tested system with&nbsp;AI-powered scheduling and forecasting&nbsp;to ensure consistency and operational excellence.

Validated Success &amp; CulturePartner with a&nbsp;founder-led brand&nbsp;and follow the blueprint of their first multi-unit franchisee who has&nbsp;5 open locations&nbsp;and is expanding.

Wide Open Territory AvailableEnter untapped, community-focused markets, where you can be the first to build a legacy.

Why Now

CONNECT

Kyle Gordon

Co-Founder &amp; CEO

Maggie Gordon

Co-Founder &amp; President

Michael Mabry

Head of Development

Kristen Serrano

Brand &amp; Marketing

Dilla the Gorilla

Mascot, Cheese Enthusiast

Our Leadership

Initial Investment

Franchise Fee

Initial Training Fee

Royalty Fee

Brand Ad Fund

Real Estate

Grand Opening Expenses

Additional Funds (3 Months)

* The figures above are represented in our Franchise Disclosure Document. Please consult it for more information.

How Much Will It Cost?

AVERAGE GROSS SALES

Financials

JOIN THE QUESADILLA REVOLUTION. DILLAS’ NEXT MARKETS ARE CALLING. We’ve done the R&amp;D. The playbook is ready. Dillas is planting flags in high-opportunity territories, and looking for operators ready to build the next great QSR+ brand.

Alabama

Alaska

Arizona

Arkansas

California

Colorado

Connecticut

Delaware

Florida

Georgia

Hawaii

Idaho

Illinois

Indiana

Iowa

Kansas

Kentucky

Louisiana

Maine

Maryland

Massachusetts

Michigan

Minnesota

Mississippi

Missouri

Montana

Nebraska

Nevada

New Hampshire

New Jersey

New Mexico

New York

North Carolina

North Dakota

Ohio

Oklahoma

Oregon

Pennsylvania

Rhode Island

South Carolina

South Dakota

Tennessee

Texas

Utah

Vermont

Virginia

Washington

West Virginia

Wisconsin

Wyoming

Growth Markets

FRANCHISE OPPORTUNITY FACTS

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Let's talk about the Dillas opportunity.

First Name

Last Name

Email

Phone

BRING DILLAS TO MY COMMUNITY

SUBMIT

START THE CONVERSATION

<a target="_blank" rel="noopener noreferrer" class="text-link no-underline" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-founders-kyle-maggie-gordon-2730442">Founder-Led, Future-Focused</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-franchise-scale-2730181#stories">QSR+ Category Creator</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-franchise-costs-fees-profit-and-data-for-2025-2730851#stories">Best-in-Class QSR Investment</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/the-top-7-reasons-to-buy-a-dillas-primo-quesadillas-franchise-2730498">Why Us</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/from-raising-canes-to-trailblazer-the-story-of-dillas-primo-quesadillas-first-franchisee-2730384">Vision</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-college-born-quesadilla-concept-is-now-an-industry-disruptor-2730850">The Business</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-franchise-scale-2730180">System &amp; Support</a>

<a target="_blank" rel="noopener noreferrer" class="text-link" style="color: #3b82f6; cursor: pointer;" href="https://1851franchise.com/dillas-quesadillas/dillas-quesadillas-qsr-brand-2730182#stories">Community Driven</a>

WHY US